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What is Fear Free?

The Fear Free approach to grooming, aims to minimise stress and anxiety for dogs during the grooming process . This involves using gentle handling techniques, creating a calm environment, and employing positive reinforcement to make the grooming experience as comfortable as possible for the dog.

Fear Free grooming refers to a pet grooming approach that aims to reduce stress and anxiety in animals during the grooming process. It involves using techniques and practices that prioritise the emotional and well-being of the pet, such as positive reinforcement, gentle handling and creating a calm environment. The goal is to make the grooming experience more comfortable for the pet, leading to a positive association with grooming activities